A strategy can be created through the 'New Strategy' button on any of the Hub Pages.

Once you have clicked on the button this pop-up will appear where you can input details on the new Strategy.

Here is an example below.

NOTE: You will automatically be the owner of any items you create. This can be changed by clicking on the X next to the owner name and selecting another staff member.

Once you have created the new strategy it will appear in the Lead Hub.